Opinion

If It Works, Do It Again

12 September

/

2 min read

When something works, we don’t just move on—we double down. Each time, we refined, improved, and scaled the idea to new heights. This is how you build lasting success—by learning from wins and making them even better the next time around. Here’s a few examples of how we did this with AdamW, Lexi Hensler and Topper Guild to generate tremendous growth for their channels:

AdamW’s ‘Put a Mask on’ did over 1 Billion views. 

https://www.youtube.com/shorts/73OEuV0TYNo

https://www.youtube.com/shorts/s5RlOldpKwA

https://www.youtube.com/shorts/GgMm7vBRdGs

Lexi Hensler’s I bought a duck did over 250M views.

https://www.youtube.com/shorts/KiNRDtqguvM

https://www.youtube.com/shorts/I7blmVnCP9g

https://www.youtube.com/shorts/J0yW5LHD73A

Topper Guild’s Give Back series that did over 500M views.

https://www.youtube.com/shorts/ZCPARPYy53U

https://www.youtube.com/shorts/tNWge21iEnw

https://www.youtube.com/shorts/b1a8gld62GI

When something works, we don’t just move on—we double down. Each time, we refined, improved, and scaled the idea to new heights. This is how you build lasting success—by learning from wins and making them even better the next time around. Here’s a few examples of how we did this with AdamW, Lexi Hensler and Topper Guild to generate tremendous growth for their channels:

AdamW’s ‘Put a Mask on’ did over 1 Billion views. 

https://www.youtube.com/shorts/73OEuV0TYNo

https://www.youtube.com/shorts/s5RlOldpKwA

https://www.youtube.com/shorts/GgMm7vBRdGs

Lexi Hensler’s I bought a duck did over 250M views.

https://www.youtube.com/shorts/KiNRDtqguvM

https://www.youtube.com/shorts/I7blmVnCP9g

https://www.youtube.com/shorts/J0yW5LHD73A

Topper Guild’s Give Back series that did over 500M views.

https://www.youtube.com/shorts/ZCPARPYy53U

https://www.youtube.com/shorts/tNWge21iEnw

https://www.youtube.com/shorts/b1a8gld62GI

When something works, we don’t just move on—we double down. Each time, we refined, improved, and scaled the idea to new heights. This is how you build lasting success—by learning from wins and making them even better the next time around. Here’s a few examples of how we did this with AdamW, Lexi Hensler and Topper Guild to generate tremendous growth for their channels:

AdamW’s ‘Put a Mask on’ did over 1 Billion views. 

https://www.youtube.com/shorts/73OEuV0TYNo

https://www.youtube.com/shorts/s5RlOldpKwA

https://www.youtube.com/shorts/GgMm7vBRdGs

Lexi Hensler’s I bought a duck did over 250M views.

https://www.youtube.com/shorts/KiNRDtqguvM

https://www.youtube.com/shorts/I7blmVnCP9g

https://www.youtube.com/shorts/J0yW5LHD73A

Topper Guild’s Give Back series that did over 500M views.

https://www.youtube.com/shorts/ZCPARPYy53U

https://www.youtube.com/shorts/tNWge21iEnw

https://www.youtube.com/shorts/b1a8gld62GI

Jesse Dueck, Co-Founder

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@room1041 2025

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